DATABASE & WEBSITE ENGINEER
We are seeking a qualified Database and Website Engineer in our Marketing Dept.
DESCRIPTION
The Marketing Database & Website Engineer, a member of the Sales & Marketing team, is responsible for maintenance and refinement of the integrated marketing database. She/ he will work closely with the Marketing & Sales team to ensure marketing data is of the highest quality, the marketing database runs smoothly and is positioned for growth, and the marketing organization is provided with consistently high performing mailing lists. In this position, he/she will support creation of new Web content and will help to implement online strategies on a daily basis. The work performed will lead directly to lowering customer acquisition costs, improving sales force productivity, and enhancing the integration of database marketing concepts and techniques throughout the broader marketing organization.
RESPONSIBILITIES
Database Maintenance and Development:
- Develop and support high performance database systems and queries.
- Document process and data flow in a frequently changing database environment. Will administer and maintain procedures for ensuring the security and integrity of the company database.
- Work with internal and external clients to import and export files from a range of sources, including legacy data, demographics, and statistical model scores.
- Execute processes within marketing database to produce marketing reports.
- Design, generate and/or maintain database high availability and scalability.
- Implements modifications on current pages; and assists with the flow of information for the website production group using NET technology.
- Assess and design efficient systems for high volume websites.
- Collects, selects, and edits stories for dissemination on a web site.
- Produces basic graphic sketches, designs, and copy layouts for online content.
- Visit multiple websites to gather information.
Ensure Data Quality:
- Analyze source files for accuracy and completeness.
- Investigate and resolve data integrity issues.
- Increase marketing efficiency by identifying opportunities for data improvement.
- Understand how current applications interact, and make recommendations to optimize systems.
- Must be very detail oriented with a focus on accuracy.
Marketing List Management:
- Cleans and maintains the company databases (SQL, FMP) by removing and deleting old data and importing new data.
- Work with campaign managers to ensure marketing tracking data is in place before campaigns begin.
- Process requests for marketing mailing lists, using SQL to extract customer information.
- Work with Marketing Analytics team to ensure superior reporting functionality.
SKILLS & REQUIREMENTS
- 3+ years of ASP.NET – Familiar with three-tier environment and strength in VB.NET is required
- Good understanding of Object Oriented Design Concepts
- 2+ years HTML, JavaScript, CSS
- 2+ years of MS SQL Server 7.0 and MS SQL Server 2000 database experience
- Knowledge of Visual Source Safe is required
- Knowledge of Windows Server administration required
- 2+ MS Excel, Access, File Maker Pro
- Fireworks and Flash a plus
- C# and/or other scripting language (PHP, Ruby) a plus
- Excellent oral and written communications
- Ability to work on multiple projects
- Ability to work collaboratively across departments
- Ability to prioritize and focus on critical tasks
We offer an excellent benefits package, work environment and opportunity to grow within the organization. EEO
If you believe you meet the qualifications outlined above or know of someone who may be the ideal candidate for this position, please submit your resume and salary requirements to Human Resources for consideration.
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